The Next Hugh Hefner?

His name is Marc Bell and he’s the newest king of adult entertainment -- a mogul adored by the women he works with!

This self-made billionaire recently purchased the Penthouse empire -- and female colleagues call him a visionary who's re-invented the once-raunchy magazine with a softer, more modern look.

Marc is also CEO of friendfinder networks, the world's largest social networking and multimedia entertainment company.

His goal is to lose the XXX label and make Penthouse less hardcore.

"I've always believed you do the things in life you enjoy doing and success will follow," he says. "It's a great job. I sit around beautiful women all the time, get to meet lots of interesting people. I'm very lucky....I'm a very lucky man."

Published 9/26/08.

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