Kim Kardashian hopes to tell PR’s story in reality show

Kim Kardashian aims to take on the untold story of the world of public relations in a reality television show she will create and executive produce.

Kardashian’s show will follow her friends and PR gurus Jonathan Cheban and Simon Huck, of Command Public Relations. “Every week we’ll have a different celebrity and a different crisis and drama,” she says. “The great thing about Jonathan and Simon is that they focus on corporate PR and building brands - they don’t represent any individuals, so they see the bigger picture. They see how to make a celebrity into a brand. I’ve seen so many things go so close to going wrong, and then they fix everything.”

Kardashian called the project the next step in her career. She said: “I’ve always wanted to get into producing. After my reality TV show is done, the next step is producing.”

The proposed series is said to have been picked up by an undisclosed cable network, which will screen it next year in 30-minute episodes.

Published 8/28/09 by

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