Love it! : Jennifer Aniston for Smartwater

Jennifer Aniston feels clean and healthy. She’s straightforward. It seems that what you see is probably what you’d get if you ever met her, doesn’t it? After all, she hasn’t fallen prey to substance abuse, scandal, diva behavior, or fleeting trends in fashion. (Which are kind of like the four food groups of Hollywood, aren’t they?) She doesn’t parade up and down red carpets or the boulevards of Hollywood; she still appears to have an ostensible concern for the craft of acting. She has class. In recent years, that classy image was augmented by a distinct display of her self-respect when she deliberately didn’t fall apart as the world watched her marriage collapse in perpetual, slow motion, play-by-plays.  She held her head up high—and it was then that a soft but fierce round of “You go, girl!’s” could be heard ‘round the world. Jennifer Aniston inadvertently became the fairy princess to Angelina’s ice queen in the whole Brad debacle. Still, though, she isn’t unrealistic—she is refreshingly self-deprecating.

So refreshing, in fact, that I imagine at some point I have even likened her to a big, cool, glass of water. Smartwater.

Promoting water isn’t like promoting clothing, or, god forbid, perfume. Jennifer Aniston isn’t writhing around in satin sheets hawking jewelry. When I saw her ads for Smartwater, it was the fist time I have seen a major celebrity in an ad and neglected to think (or become green with envy) about the seven figures they would be receiving to do it.