Diddy: By Any Other Name?

Diddy: By Any Other Name?
'Diddy' at Sundance earlier this week. (Reuters) And so it is again left to that mastermind of marketing -- Sean Combs -- who brought the world such unmatchable appellations as "Biggie Smalls" and "Danity Kane" to solve yet another nomenclature-induced dilemma. And, this time, the label exec turned rapper turned fashion designer turned actor turns his attention again, inevitably to his most perplexing riddle: himself. Yes, the man who recognized early on that he had nowhere to go but up from the banal hum-drummity of "Sean Combs" is set to change the game, and his stage name, yet again. Not content with the previous five permutations -- one can only guess they were too hot, too cold, too lumpy, etc. -- Combs will risk it all to reemerge from the ashes of Puff Daddy/Puffy/Puff/P. Diddy/Diddy as the newly-minted Sean John. (If it sounds familiar, it is in fact his
Published 1/24/08 by


Celebritology

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